Indoor Garden
From Instagram DMs to a thriving online store
Organic Traffic
Revenue from Website
Avg Load Time
Delivery Time
What problem were we solving?
Indoor Garden had built a loyal following on Instagram but had no website. Every order was processed through DMs, creating a chaotic, unscalable ordering process with no checkout flow, no inventory management, and no way for new customers to discover them through search. They needed an e-commerce presence that was as beautiful as their product photography and could grow beyond social media.
How we built the answer
We designed and built a full-featured e-commerce site with a warm, organic aesthetic that matched their brand identity. Product pages were designed to let the photography shine, with a streamlined 3-step checkout flow. Alongside the build, we developed an SEO content strategy targeting plant care and indoor gardening keywords — turning search traffic into a predictable acquisition channel.
The full scope of work
E-commerce Storefront
Full product catalog with variant selection, cart, and optimized checkout flow
Brand & Visual Design
Warm, organic visual language across all pages, product cards, and marketing materials
SEO Content Strategy
Blog and category pages targeting plant care, indoor gardening, and care guide searches
Mobile Shopping Experience
Optimized mobile checkout with minimal steps and touch-friendly product browsing
Plant Care Blog
Editorial content hub attracting organic search traffic from plant enthusiast queries
Email Marketing Integration
Newsletter signup with automated welcome series and post-purchase flows
Results that speak for themselves
Organic traffic growth in 5 months
Revenue now from website
Online sales presence launched
Average page load time
Everything included in
this engagement
Every deliverable below was scoped, built, and handed off as part of this project. No half-finished work — everything is production-ready and live.
Ready for results
like these?
Book a free 30-minute strategy call. We'll map out exactly how we can drive the same kind of growth for your business.